MyCoach

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About MyCoach

What we did together

App Design
  • Figma
App Development
  • iOS, Android
CMS Development
  • Angular Js & Node.js

The Challenge

Many people struggle with feelings of inadequacy, worsened by the fitness industry's pressure to "crush it" with extreme transformations. This approach fuels self-doubt and frustration. MyCoach aims to challenge and move away from these toxic, unrealistic ideals.

• Tech Selection Issues: Poor technology choices led to performance issues and hindered scalability, limiting the product's growth and feature enhancements.

• Lack of Marketing Systems: Without marketing systems and analytics tools, the product lacked visibility and effective user acquisition, missing opportunities for targeted marketing.

• User Feedback Mechanism: The absence of a structured feedback system prevented data-driven decisions, hindering improvements based on user needs.

The Solution

MyCoach prioritizes authenticity over transformation, offering personalized programs for all fitness levels with clear exercises. It features exclusive challenges, educational resources, and a supportive community, helping users achieve their goals sustainably and on their own terms.

• Boosted Engagement: Optimizing the tech stack improved performance, leading to a 300% increase in active users.

• Streamlined Efficiency: Enhanced features and faster development reduced downtime and enabled frequent updates.

• Feedback Integration: Implementing feedback systems allowed for data-driven improvements, boosting user satisfaction and engagement.

The Product

• Personalized Workout Plans: Tailored fitness routines designed to meet individual goals and abilities.
• Video Tutorials: Step-by-step instructional videos to ensure proper form and technique.
• Progress Tracking: Tools to monitor workout performance and fitness improvements over time.
• Real-Time Coaching: Instant feedback and guidance to keep users motivated and on track.
• Exclusive Challenges: Special fitness challenges to push limits and foster healthy competition.
• Educational Content: Expert resources on fitness, nutrition, and well-being to support overall health.

“I appreciate the amount and depth of communication we get. Stakk is always transparent about the tasks being completed. Additionally, we always know exactly what we’re paying for with Stakk. When the team was working on development, they would go through their work during our meetings, showing us each update and change. As a customer, their transparency inspires trust.”
MyCoach School
Director

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    Mobile app development costs in the UK range from £10,000 to £300,000. A basic app costs £10,000-£40,000, a moderately complex app costs £40,000-£100,000, and a feature-rich enterprise app costs £100,000-£300,000+.

    Building a mobile app takes 3-9 months on average. Simple apps require 2-4 months, medium complexity apps take 4-6 months, and complex enterprise applications need 6-12+ months from initial concept to App Store launch.

    Choose native app development (Swift for iOS, Kotlin for Android) for maximum performance, complex features, and best user experience. Choose cross-platform development (Flutter, React Native) to save 30-40% on costs and reduce time-to-market while maintaining good performance for most business apps.

    Mobile app development in the UK includes business analysis, UI/UX design, iOS and Android development, backend development, API integration, quality assurance testing, App Store submission, deployment, and ongoing maintenance support.

    iOS app development in the UK costs between £15,000 and £250,000. A simple iOS app costs £15,000-£45,000, a medium complexity app costs £45,000-£120,000, and a complex enterprise iOS app costs £120,000-£250,000+.

    You need both iOS and Android apps if you want to reach the maximum UK audience (iOS holds 51% market share, Android 48%). Start with both platforms if budget allows, or prioritize based on your target demographic—iOS for affluent users aged 25-45, Android for broader demographics and global reach.

    The mobile app development process consists of 6 key phases: Discovery & Planning (2-4 weeks), UI/UX Design (3-6 weeks), Development (8-20 weeks), Quality Assurance Testing (2-4 weeks), App Store Deployment (1-2 weeks), and ongoing Maintenance & Support.

    Yes, we specialize in MVP mobile app development for startups. An MVP app in the UK costs £15,000-£50,000 and takes 2-4 months to build, focusing on core features needed to validate your business idea and gather user feedback before full-scale development.

    We can add 100+ features to mobile apps including user authentication, push notifications, payment processing, GPS/maps, camera integration, social media login, in-app chat, offline mode, barcode scanning, video streaming, AR features, AI/ML capabilities, wearable integration, and custom API integrations.